DECA Hospitality and Tourism Cluster Practice Exam

What strategy can a hotel implement to improve guest satisfaction during conventions?

1. Reduce room rates

2. Enhance guest room amenities

3. Increase promotional giveaways

4. Limit public Wi-Fi access

The correct answer is: Enhance guest room amenities

Enhancing guest room amenities is a highly effective strategy for improving guest satisfaction during conventions. When attendees are away from home, they often look for comforts and services that can make their stay more enjoyable. By focusing on enhancing amenities such as providing high-quality bedding, offering better bath products, improving audio-visual equipment, or adding features like coffee makers or mini-fridges, hotels can significantly elevate the overall experience for guests. Moreover, at conventions where attendees may be working or attending lengthy sessions, having comfortable and well-equipped rooms can provide a necessary respite. This attention to detail can lead to positive reviews and repeat business, as guests are more likely to remember and recommend hotels that prioritize their comfort and satisfaction during such events.